Smart
Film
Social
Film
Social
BBDO Berlin
Smart Product Films
Who said car product demo films were boring? Well they are actually but they can look beautiful.
We created three films for smart global website, launching the new fleet which is fully electric as of 2020.
All in all we had 120 versions and the CEO of smart liked them so much he turned them into a social media and TV campaign. Which was nice.
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Directed by Vincent Haycock
Fortwo
Cabrio
Forfour
Range
15s
Smart Product Films
Who said car product demo films were boring? Well they are actually but they can look beautiful.
We created three films for smart global website, launching the new fleet which is fully electric as of 2020.
All in all we had 120 versions and the CEO of smart liked them so much he turned them into a social media and TV campaign. Which was nice.
Directed by Vincent Haycock
Fortwo
Cabrio
Forfour
Range
15s